Schema.org archives

Recent Schema.org articles

How to get ratings and reviews for your business

1 September 2022 | 2 Comments Edwin Toonen

Reviews or testimonials are mostly said to work based on social proof. Social proof is a psychological process in which people copy the behavior of others in an attempt to reflect correct behavior. In addition, search engines are increasingly looking for that proof as well. In this post, I’ll look at how reviews work, how …

Read: "How to get ratings and reviews for your business"
How to get ratings and reviews for your business

Open-source software, open Schema protocol!

18 August 2022 Edwin Toonen

We’re massive advocates of using Schema structured data to help search engines understand website content. Our plugins automatically take care of anything Schema-related for you, but we know that we’re not the only ones to do so. It’s possible to use our Schema output in combination with other tools. Although, sometimes, things may not work …

Read: "Open-source software, open Schema protocol!"
Open-source software, open Schema protocol!

Putting local stadiums, aquariums, and museums on the map with Yoast Local SEO

16 August 2022 Edwin Toonen

Public locations/venues — like art theaters, parks, bus stations, and stadiums – play a massive role in people’s lives in a community, town, or city. They are present in every community, and they are the foundational elements of a healthy and functional society. But when it comes to online presence, they may not get the …

Read: "Putting local stadiums, aquariums, and museums on the map with Yoast Local SEO"
Putting local stadiums, aquariums, and museums on the map with Yoast Local SEO


Yoast SEO Premium 19.1: new front-end SEO inspector

9 August 2022 | 4 Comments Edwin Toonen

If you’ve been following our releases, you might notice that we’ve been pumping out a lot of new features recently. Continuing that momentum, we’re releasing yet another feature: the front-end SEO inspector. This tool allows you to quickly and intuitively view your SEO settings, without leaving the front end of your website. Besides that, we’re …

Read: "Yoast SEO Premium 19.1: new front-end SEO inspector"
Yoast SEO Premium 19.1: new front-end SEO inspector

Yoast SEO Premium 19.0: new emoji picker tool, word complexity feedback in more languages and Schema improvements

26 July 2022 | 4 Comments Willemien Hallebeek

We’re always working to improve and refine the Yoast SEO user experience with every release. In this release, we’ve rolled out improvements to our Schema structured data implementation and fixed a couple of bugs. Aside from that, we’ve decided to include some exciting additions to our plugins, starting with a new emoji picker tool and …

Read: "Yoast SEO Premium 19.0: new emoji picker tool, word complexity feedback in more languages and Schema improvements"
Yoast SEO Premium 19.0: new emoji picker tool, word complexity feedback in more languages and Schema improvements

Schema – why you NEED Yoast SEO to do it right!

20 July 2022 Marieke van de Rakt

You might have heard that you need structured data on your website. Not only will Google understand your content better, but it will also increase your chances of getting those shiny rich results. In Yoast SEO, we output schema as a graph. This means it’s all tied together and the relationship between various elements is …

Read: "Schema – why you NEED Yoast SEO to do it right!"
Schema – why you NEED Yoast SEO to do it right!


Our first-time configuration helps Google understand your site!

When you started your business, what were the first steps you took to establish yourself in the market? You probably thought of a name and created a logo to go with it. Who knows, maybe you also created a few social accounts to introduce your business to potential customers right away. But like most businesses, …

Read: "Our first-time configuration helps Google understand your site!"
Our first-time configuration helps Google understand your site!

SEO news in August 2021: Google’s new title tag update, a new button on Twitter and more

2 September 2021 | 5 Comments Camille Cunningham

Google has made changes to the way they show page titles in the organic search results and the SEO community is up in arms. But that’s not all that happened this month. There was lots of SEO news in August 2021 and as usual, our resident experts Joost and Jono discussed all of it in …

Read: "SEO news in August 2021: Google’s new title tag update, a new button on Twitter and more"
SEO news in August 2021: Google’s new title tag update, a new button on Twitter and more