Become a Member | IDM | Institute of Data & Marketing

Why you should join the IDM

IDM Membership provides a unique set of opportunities and benefits. From discounts on all IDM qualifications and professional short courses, to networking events and access to DMA research and reports, you can tap into a wealth of knowledge through joining the IDM. As a Member, you’ll have access to the IDM Membership Hub – a digital home exclusively for members, and a great way to maximise your membership benefits and your IDM experience.

If you are interested in joining, please click through to the Join now page and complete the enquiry form. You can also call the membership team on 020 8614 0255 or email

To reflect varying professional qualifications and experience, there are three levels of membership. Associate Member (A IDM) is our entry level, for anyone starting out in a career in direct, digital and data-driven marketing. Member (M IDM) level is for marketers with a relevant degree or equivalent professional qualification and/or at least 5 years’ experience. Senior and Director level Marketeers will be invited to join as Fellows (F IDM), subject to the approval of the Professional Standards Committee.

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